Section 1: Introduction
1 Welcome
2 Course introduction
3 First typography exercise
4 Exercise walkthrough Part 1
5 Exercise walkthrough Part 2
Section 2: Vocabulary
6 Introduction to Vocabulary
7 Tracking Leading Kerning Part 1
8 Tracking Leading Kerning Part 2
9 Tracking Leading Kerning Part 3
10 Tracking Leading Kerning Part 4
11 Tracking Leading Kerning Part 5
12 Fonts V Typefaces
13 Names of Individual Programs Part 1
14 Names of Individual Programs Part 2
15 Names of Individual Programs Part 3
16 Names of Individual Programs Part 4
17 Vocabulary Recap
18 Vocabulary Quiz
Section 3: Classifications
19 Introduction to Classifications
20 Standard Classifications Part 1
21 Standard Classifications Part 2
22 Classifications of Fonts Part 1
23 Classifications of Fonts Part 2
24 Classification Recap
25 Classification Quiz
Section 4: User Experience
26 Intro to UX
27 How fonts Impact a Message
28 How user Perceive a brand and True Purpose Part 1
29 How user Perceive a brand and True Purpose Part 2
30 UX exercise
31 UX Exercise Walkthrough
32 UX recap
Section 5: Typography for Advertising
33 App type Introduction
34 Print vs web
35 Point size of apps
36 Contrast
37 App Recap
38 Font vs web assets
39 App exercise introduction
40 App exercise walkthrough
Section 6: Adverts, web and print
41 Type in ads introduction
42 How text makes the sell
43 Foreign languages
44 Balancing text and images
45 Web vs. print advertising
46 Web advertising exercise
47 Web advertising exercise walkthrough
48 Advertising recap
Section 7: Typography for logos
49 Logo introduction
50 Logo bonus lecture
51 Plain text logos
52 Altered Type Logos
53 Logo with graphics
54 Logo project introduction
55 Logo exercise walkthrough
56 Logo recap
Section 8: Print and type
57 Type in print introduction
58 Understanding print mediums
59 Sending files to printer
60 Food Ad truck introduction
61 Food Ad truck walkthrough
62 Type in print recap
Section 9: Publishing
63 Digital publishing intro
64 Preparing files for digital use
65 Digital publishing is a combination
66 Food Ad truck introduction
67 Food Ad truck walkthrough
68 Type in print recap
Section 10: End discussions
69 Concluding
70 Additional resources
71 Final Notes
72 Type Final Part 1
73 Type Final Part 2